EMBARQ Brasil is now WRI Brasil Sustainable Cities
When celebrating 10 years, EMBARQ Brasil becomes WRI Brasil Sustainable Cities. The goal is to go beyond the work focused on transportation to reach even more transforming results in urban areas throughout the country. The official launching of the new brand was made by Andrew Steer, Chairman of WRI - World Resources Institute, accompanied by the Director of the program in Brazil, Luis Antonio Lindau; and the Director of the global program, Ani Dasgupta. The announcement was made this afternoon, during the opening ceremony of the Mayors’ Summits.
What started as a work on urban mobility is now the WRI Ross Center for Sustainable Cities, the WRI global program for cities, “It is hard to sum up in a few words the work of tem years. We have worked really hard. Now, it is time to move forward and change – for the better. We will continue looking for solutions to have better and more sustainable cities”, stated Luis Antonio Lindau, Director of WRI Brasil Sustainable Cities. Ani Dasgupta, Director of WRI Ross Center for Sustainable Cities, talked about the expectations and goals of the new program: “Our mission is very simple: help cities to achieve a higher level of sustainability through planning and efficiency. This is what we will look for with WRI Cities. We hope to shape the global debate, listening to all and building cities networks.”
Powered by this purpose, WRI now expands its fields of work in the country and EMBARQ Brasil becomes part of a much larger whole. In a natural strengthening process, WRI and EMBARQ fuse their lessons learned, expertise, and fields of work in 2015 to keep up with the complexity brought by fast urban growth. What started as a work on urban mobility is now the WRI Ross Center for Sustainable Cities, the WRI cities global program. Locally, it is the WRI Brasil Sustainable Cities.